"Tamaleando y Platicando"

Campaign Director & Producer

Target: Austin, Dallas, Houston, Laredo, San Antonio and McAllen, Spanish Speakers, A25-54   Recording Location:San Antonio
Platforms: Facebook, Instagram.

The “Tamaleando y Platicando” campaign, presented by H-E-B, is an 8-week celebration of tradition and flavor in select Texas markets. Highlighting the joy of making tamales, the campaign features cooking demos with Texas celebrities and showcases H-E-B’s tamale ingredients, ready-to-use masas, and Mi Tienda tamales. It’s all about blending tradition with convenience to help families create meaningful holiday moments.